AMERICA'S BEST BEVERAGE
PAID SOCIAL CAMPAIGNS

America’s Best Beverage Company had a storied history of providing white label coffee and tea for some of the country’s best known brands. But now it was time to create a few of their own.

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We helped them position two coffee brands and a Persian tea. Once each had their own unique voice and look, we crafted targeted social and Google ads to complement their PR push.

CLOUDBURST
COFFEE

AMERICA'S BEST COFFEE ROASTING COMPANY

Social media advertising for a CPG brand from Strike 2 in Chicago

Persian Royal

tea Company

A social media ad for a cpg brand from Strike 2 in Chicago
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RESULTS

Cloudburst Coffee

  • Outperformed cost-per-click (CPC) benchmark by 43%

  • IG: Click-through-rate (CTR) was 9x channel benchmark

  • FB: CTR was 2.3x channel benchmark

 

America’s Best Coffee

  • Outperformed CPC benchmark by 80%

  • IG: CTR was 13x channel benchmark

  • FB: CTR was 2.4x channel benchmark
     

Persian Royal Tea

  • Outperformed CPC benchmark by 82%

  • IG: CTR was 26x channel benchmark

  • FB: CTR was 3.6x channel benchmark

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